One of the most unique characteristics about the Vitamin Barn is its symbiosis within the Malibu community. When faced with challenges in 2020 that appeared to be the end of the businesses’ decades-long run, the extremely generous regulars of the store pooled their support together. They communicated that they would do anything to help the store stay. And so they did. Gene decided to utilize the help from the community and continue business, moving into what will become the next generation of the Vitamin Barn.
He and his dedicated employees, many of which have been around for decades as well, plan to give away all of their 37 years of secrets during this next stage. The Vitamin Barn wants to teach Malibu, California, and the WORLD how to make delicious, healthy smoothies. They want to help educate consumers on supplements and their many benefits. Thanks to the many loyal customers of the Vitamin Barn over the years, Gene and his team will continue to help be a beacon of holistic health.